INTERACTIVE 3D PRESENTATION

Background:

Arena DMC, is a Cyprus based Sports Training Service Company, the officially appointed Ground Handling Operator in Cyprus for the British Olympic Association & Team GB, since November of 2002.

Arena’s Sport Division specializes in provision of sports facilities and ground handling services to almost all of the Summer Olympic Sports.

Description:

Arena Sports needed high impact presentation to market effectively this new Sport Services Provider. Arena had an amazing video library, given to them by BBC Sport & Eurosport along with footage taken by the Arena staff, covering almost all aspects of facilities and services they were offering.

To comply with main requirements the presentation had to have clear structure, easy-to-navigate but in the same time unusual and visually appealing interface.

Solution

Softrix developed 3D interface which would play short video previews as a feedback to mouse rollovers. Video previews as part of interface interactivity were inspired by Macromedia's Flash Video Gallery and the choice of Director MX as a development tool allowed us to move this effect to third dimension.

Video material was digitized, edited and final high quality clips were incorporated into CD project. When we were asked to move this project online all video material was downscaled for various connection speed.

View project (Macromedia Shockwave 10.1 is required)

Result

Final product proved to be a very successful marketing tool and as a result we were asked to downscale overall project for internet viewing and also develop alternative interface (using Flash MX Pro) to increase potential audience.